Indian handmade carpets carry a legacy of precision, patience, and generational knowledge. Yet, in a global market, the value of authenticity and craftsmanship often needs clearer communication. The Kaleen Mark initiative addresses this by certifying quality and origin. This project approaches the identity not just as a mark of assurance, but as a reflection of the craft itself—translating the language of weaving, knots, and material into a visual system that is both symbolic and functional.